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PARIS FASHION WEEK SS27

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The week in Fashion
FRESH PURPLE IS THE NEW "NORMAL"

Fashion
4 min read

FRESH PURPLE IS THE NEW "NORMAL"

On 16 October W Korea, a fashion monthly published under licence by Doosan Magazine, ran a piece by Jin Jung-ah headlined "This autumn, choose the purple knit instead of the brown one", under the standfirst "purple, which has become the new normal".

ANTHONY VACCARELLO AND A DECADE THAT NEEDS NO EXPLAINING

ANTHONY VACCARELLO AND A DECADE THAT NEEDS NO EXPLAINING

After ten years at the helm of Saint Laurent, Anthony Vaccarello leaves the house without an official explanation. His departure comes with the brand back in growth, a final Trocadéro show behind him and a decade that changed the scale, image and weight of the maison.

Fashion · 5 min read

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PICCIOLI MAKES BALENCIAGA FEEL NECESSARY AGAIN.

PICCIOLI MAKES BALENCIAGA FEEL NECESSARY AGAIN.

Pierpaolo Piccioli took over the creative direction of Balenciaga in July 2025, and this marks his fifth collection for the house. Here, however, the language finally feels entirely his own. Piccioli chooses subtraction over accumulation, lightness without diminishing presence. While much of the season leans into ornament, he moves in the opposite direction: stripping away the excess, allowing the silhouettes to breathe, and delivering one of the clearest, most precise and distinctly counter-current statements of the season.

Fashion · 4 min read

SAINT LAURENT, TEN YEARS IN GOLD AND BLACK FINALE

SAINT LAURENT, TEN YEARS IN GOLD AND BLACK FINALE

Anthony Vaccarello gave no interviews this season. In their place came a note, handed out with black calla lilies. "I've had this collection in mind for a long time, and finally felt that this was the right moment to bring it to light.

Fashion · 4 min read

ACNE STUDIOS' DENIM, THIRTY YEARS ON

ACNE STUDIOS' DENIM, THIRTY YEARS ON

In Paris, in its thirtieth year, Jonny Johansson questioned why his own house keeps showing in the city at all. "I think about us sometimes when we go here [Paris]. I'm like, 'are we going here like a ship trying to bleed out creativity?'", the designer said after the show, comparing Acne Studios' presence in Paris to the Vasa, the Swedish warship that sank in 1628.

Fashion · 4 min read

MAISON MARGIELA SS27: THE FOUNDER'S VOCABULARY

MAISON MARGIELA SS27: THE FOUNDER'S VOCABULARY

Glenn Martens arrived at Maison Margiela in January 2025, after John Galliano's ten years, and with this fourth collection he brings the house back to Paris after the season it staged in Shanghai.

Fashion · 4 min read

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